SBL picks up where HeyReach leaves off.
Your outbound isn't done when someone replies — that's where the real work starts. SBL qualifies, replies, and follows up on every reply, right inside your inbox. And it never sends a word without your approval.
Runs on top of the outbound tools your team already pays for
Your outbound is only 50% complete.
HeyReach nails the first half — finding prospects and sending outreach. Then the replies come in, and a completely different job begins. That's the half that actually books revenue, and right now it's on you.
A reply isn't a win — it's a new problem:
- Every lead asks something different
- Every conversation is one-of-a-kind
- Timing decides whether it converts
- The deal is won in the follow-ups, not the first reply
- People forget. Founders get busy.
- So the opportunity you already paid for quietly dies.
Replies come in. Meetings come out.
No lists to import, no new campaign to build. SBL picks up where HeyReach leaves off — the moment someone replies.
Your HeyReach campaign runs
You keep doing outbound exactly as you do today.
A reply arrives
It syncs into SBL automatically. Nothing to import, ever.
SBL qualifies & drafts
Reads intent, checks fit, and writes the right response.
You approve — or let it fly
Draft Mode holds every message for your OK. Turn it off when you trust it.
SBL follows up
On the right cadence, until they answer. It never forgets.
Meeting booked
Straight to your calendar and CRM. You show up to the call.
AI that never takes control away from you.
Every AI reply can wait for your approval before it sends. Read it, tweak a word, hit approve — or regenerate. Turn it off once you trust it. This is the feature that makes a founder comfortable letting AI touch their inbox.
- It flags what it shouldn't answer
When a reply needs real judgment — pricing, legal, an off-script ask — SBL won't guess. It pauses, flags the thread, and pings you to step in.
- Perfect for founders & solo inboxes
One person, one inbox — nothing goes out in your name without your say-so.
- Perfect for testing AI
Start in Draft Mode, watch it work, flip to full-auto when you're ready.
- Your voice, your call
Set the tone and guardrails; SBL drafts, you decide.
Happy to — for 40 seats we do custom pricing. Easiest is a quick 15-min call so it's tailored: does Thursday 2pm work? I'll bring numbers.
AI works with you. Never instead of you.
SBL can never lock you out of your own conversations. It handles the volume; you handle the moments that need a human.
Deals aren't won on the first reply.
They're won in the follow-ups — the ones a busy founder forgets and a rep gives up on. SBL never forgets, never gets tired, and never lets a warm lead go cold.
- ReplyProspect replies to your HeyReach message
- Day 2No answer? SBL follows up with a new angle.
- Day 4Still nothing? A second nudge — value, not pressure.
- Day 6They re-engage. SBL offers times.
- BookedMeeting on the calendar.
74% of booked meetings come from people who never replied the first time. That's the pipeline SBL recovers.
Same replies. Very different outcomes.
Without SBL
With SBL
It replies like your best rep.
Not canned templates. SBL reads each reply and writes the response that moves the deal forward — then holds it for your approval.
Nothing to rip out. Nothing to import.
SBL sits on top of your outbound and syncs replies, statuses, and booked meetings both ways — automatically.
The reply was always the bottleneck.
"I thought HeyReach solved outbound. Turns out replying was the real bottleneck — SBL is the half I was missing."
"Draft Mode is why our founders were finally comfortable letting AI touch the inbox. Nothing goes out without a human OK."
"Same HeyReach campaigns, way more meetings. It just never drops a follow-up. Prospects don't even realize it's AI."
One plan. Everything included.
No tiers, no feature gates. Every seat is a full AI SDR working your HeyReach replies.
$59 × 1 seat
🔒 Launch price — locked foreverNo credit card · cancel anytime
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Everything you're wondering.
You already pay for the replies. Start booking them.
Turn on SBL behind your HeyReach campaigns and watch replies become meetings — with you approving every message. Live in minutes.